Strategic communications at the intersection of healthcare, policy and public reputation.
Boyes Public Relations provides senior strategic counsel to organisations operating in complex regulatory, political and public environments. We help clients navigate stakeholder relationships, reputation risk and public debate across New Zealand and internationally.
Advising organisations across healthcare, government and corporate sectors in New Zealand and internationally.
Latest Insights
Perspectives on healthcare, policy and reputation from Peter Boyes, informed by decades of international experience..
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From confrontation to cooperation: How New Zealand’s attitude to medicines has changed
When I arrived in New Zealand 25 years ago, I was struck by the almost visceral hostility between the pharmaceutical industry and Pharmac. I came from Britain, where relations between government, the pharmaceutical industry, and the NHS were sometimes confrontational, but there was an understanding that industry, regulators and the health services had an obligation…
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